2024 Merry Christmas
dcornelius2024-12-25T16:19:35-05:00Wishing You a Very, Merry 2024 Christmas. All the Associates at Quenzel Marketing Agency, Colleen & Earl
December 2024
The Rhythm of Leadership: Comparing the Role of CMO to a Drummer.
Earl Quenzel2024-12-25T15:49:24-05:00Every great band relies on its drummer to set the rhythm, establish the tempo, and keep every musician in sync. Similarly, every thriving company relies on its Chief Marketing Officer (CMO) to drive brand strategy, align cross-functional teams, and ensure consistent communication with customers. At first glance, these two roles might seem worlds [READ MORE...]
November 2024
Happy Thanksgiving 2024
Earl Quenzel2024-12-25T15:46:49-05:00During this season of Thanks and Giving, we wish you the best. Happy Thanksgiving. In observance of the Thanksgiving Holiday, our office will be closed on Thursday, November 28th and Friday, November 29th. We return on Monday, December 2nd to continue helping... Our Clients Get More Customers. Quenzel Marketing Agency [READ MORE...]
The Art & Science of Seduction in Effective Advertising
Earl Quenzel2024-12-25T15:49:59-05:00Building an effective marketing communications plan requires a captivating, persuasive message that resonates with its audience, drawing them in with appeal, intrigue, and a promise of something valuable. At Quenzel Marketing Agency, our expertise in effective advertising goes beyond just getting attention—it's about keeping it, nurturing interest, and leading an audience to act. [READ MORE...]
September 2024
Our Office is Open – Hurricane Helena
Earl Quenzel2024-09-25T15:05:34-04:00As we continue to monitor the hurricane's progress, please stay updated with reliable sources for the latest information. Your safety is our top priority. We will remain open during our regular business hours for the rest of the week. If there are any changes to this schedule, we will communicate them through [READ MORE...]
Oktoberfest: A Platform for Timeless Brands
Earl Quenzel2024-12-25T15:50:57-05:00The opening of the 189th Oktoberfest on Saturday stirred memories of past times in Munich. One of the standout features of Oktoberfest is the participation of some of the oldest beer brands in the world… brands that have stood the test of time and continue to thrive centuries after their founding. These breweries represent [READ MORE...]
Support International Day of Charity
Earl Quenzel2024-12-25T15:51:37-05:00The Importance of Community Contribution Supporting 501(c)(3) organizations goes beyond charitable giving; it’s about creating a legacy of goodwill, enhancing our brand reputation, and fostering a sense of purpose among our team members and clients. Here’s why businesses, including Quenzel Marketing Agency, should invest in [READ MORE...]
August 2024
How Memory Influences Buyer Decision-Making and Buyer Behavior
Earl Quenzel2024-12-25T15:52:03-05:007 Agency Insights on Memory and How We Apply Those Insights to Create Effective Advertising. Memory, with all its quirks and flaws, profoundly impacts how we live, interact, and make decisions. In the context of advertising, understanding the mechanisms behind memory errors—defined by Daniel Schacter as the "seven sins of memory"—can provide powerful [READ MORE...]
July 2024
Six Undeniable Laws of Effective Marketing Communications
Earl Quenzel2024-12-25T15:52:28-05:00Effective communication is the cornerstone of successful marketing across diverse media channels—from TV and radio to digital platforms like social media and email. At Quenzel Marketing Agency, we apply these fundamental laws to ensure our clients' messages not only reach but also resonate with their target audiences, driving engagement and achieving measurable results. [READ MORE...]
June 2024
Transform Your Business: Building a Fan-Base vs. a Customer-Base
Earl Quenzel2024-12-25T15:54:58-05:00Stop Focusing on Acquiring Customers. Start Cultivating a Passionate Fan BaseIn the world of marketing, businesses often focus on acquiring customers—individuals who purchase products or services. While this approach can drive sales, it doesn't necessarily foster long-term loyalty or engagement. To truly thrive, businesses need to shift their focus from merely building a [READ MORE...]
May 2024
8 Ways to Supercharge Your Marketing Strategies with Neurobiology
Earl Quenzel2024-12-25T15:55:40-05:00Understanding the science behind human decision-making can be the critical success factor in the ever-evolving marketing landscape. Recent insights from the field of neurobiology offer a fascinating glimpse into how marketers can significantly enhance response rates by tapping into the old brain – the primal, intuitive part of our neurology responsible for decision-making. [READ MORE...]
April 2024
Unleashing Creativity: 11 Ideas for Effective Marketing Campaigns
Earl Quenzel2024-12-25T15:56:04-05:001. Human Behavior and the Intricacies of Consumer Preferences: In the marketing world, where data and logic often reign supreme, it's easy to fall into the thinking trap that everything can be solved rationally. However, as we delve deeper into human behavior and the intricacies of consumer preferences, it becomes clear that departing from [READ MORE...]
February 2024
Super Bowl TV Advertising | History, Evolution & What to Expect.
Earl Quenzel2024-02-11T17:16:33-05:00With a projected 200.5 million viewers, Super Bowl LVIII is set to break records. Unlike many sporting events, the Super Bowl attracts a very diverse viewership, allowing advertisers to reach multiple target audiences with their message. 64% of this year's viewers will tune in to the Super Bowl LVIII broadcast primarily to [READ MORE...]
January 2024
Butterflies are Free
Earl Quenzel2024-01-09T19:02:04-05:00New TV Advertising Commercial for Players Circle Theater. This Tony Award, Oscar Award and Golden Globe Award-winning, American classic performed over 1,100 times on Broadway will have you laughing out loud! A blind young songwriter, a sexy young actress and his domineering mother collide in this classic play that lead to [READ MORE...]
December 2023
Happy New Year 2024
colleen2024-12-25T15:58:37-05:00Happy New Year - 2024 Below are a few quotes from famous people to enjoy. Cheers to a fantastic New Year. “You are never too old to set another goal or to dream a new dream.” “Write it on your heart that every day is [READ MORE...]
November 2023
Players Circle Theater’s Ho Ho Ho the Christmas Show
AReis2023-11-28T20:42:00-05:00Indulge in the Festive Magic with "Ho! Ho! Ho! The Christmas Show" at Players Circle Theater! Now thru December 24, 2023 Get ready to unwrap the holiday spirit with Players Circle Theater's enchanting production, "Ho! Ho! Ho! The Christmas Show." Immerse yourself in a winter wonderland where the stage comes alive [READ MORE...]
30th Anniversary – Sunrise Rotary Club – Fort Myers
Earl Quenzel2024-05-23T17:17:11-04:00Celebrating the 30th Anniversary of the Sunrise Rotary Club - Fort Myers. Today’s celebration took place at the Sunrise Rotary Fort Myers Theater at the IMAG Science & History Museum, a beneficiary of the club’s support to educational initiatives.
October 2023
July 2023
Happy Independence Day 2023
Earl Quenzel2024-03-08T13:07:59-05:00Happy 4th of July! Below are a few of Quenzel Marketing Agency's favorite quotes about Independence Day: (Flip the Box to See Who Said It.) [READ MORE...]
June 2023
Thank You Sunrise Rotary Club – Fort Myers
Earl Quenzel2024-05-23T17:16:33-04:00A Special Thank You to the Sunrise Rotary Fort Myers Club Officers, Board Members, and Rotarians. As today is officially my last day as President of the Rotary Club of Fort Myers - Sunrise, I want to offer an official thanks to our club’s Officers, Board Members, and Rotarians for the many [READ MORE...]
May 2023
Important Business Lessons You Can Learn From Golf.
Earl Quenzel2024-05-23T17:24:34-04:003 Reasons Golf is Like Business, and The Most Important Business Lesson You Can Learn From Golf. Golf teaches you a lot about yourself. Unlike other sports, the most fascinating aspect of golf revolves not around competing with others but the competition against yourself. The chance to achieve your personal best. Golf [READ MORE...]
April 2023
March 2023
Event Marketing
Earl Quenzel2023-02-27T19:22:42-05:00A good Event Marketing agency team provides its clients one of the most effective & cost-efficient methods for marketing the company’s products and services. The Event Marketing agency team at Quenzel provides both large and small brands the best of both worlds… a Mass Marketing Medium at the Local Market Level. Significantly, the very nature of [READ MORE...]
February 2023
NASCAR, Sponsorships & Customer Loyalty
Earl Quenzel2023-02-20T13:55:11-05:00NASCAR, Sponsorships & Customer Loyalty Yesterday's thrilling double overtime finish to the Great American Race brought back many memories of my association with NASCAR in the late '90's. My first meeting with Bill France Sr. and Jim France (owners of the privately held National Association for Stock Car Auto [READ MORE...]
2023 Super Bowl Ads – Most & Least Effective
Earl Quenzel2024-02-11T12:45:47-05:00Most & Least Effective 2023 Super Bowl Commercials. Earl Quenzel of Quenzel Marketing Agency breaks down Super Bowl ads from most to least effective. According to Quenzel, a certain criteria helps to understand if an ad is well received by its audience. Quenzel explains the appeal of some ads and why [READ MORE...]
2023 Super Bowl Advertising Trends
Earl Quenzel2024-02-11T12:43:51-05:002023 Super Bowl Advertising | What to Expect During this Year's Game. Earl Quenzel of Quenzel Marketing Agency breaks down the upcoming Super Bowl ads with an average cost of $6,500,000. Football’s biggest night is also centered around its famous commercials. Watch the video to learn more! Earl will be [READ MORE...]
December 2022
Q&A Client News – Lady With All The Answers
Earl Quenzel2023-03-16T19:31:31-04:00Client News: New TV Advertising Commercial for the production of Players Circle Theater’s 2022-2023 Theater Season… The Lady With All The Answers. Show runs through December 18th. The Players Circle Performing Arts Center is located at the Shell Factory in North Fort Myers. #playerscircletheater #shellfactory
July 2022
Happy Independence Day
Earl Quenzel2022-07-04T10:39:27-04:00Ever wondered about what happened to the 56 men who signed the Declaration of Independence? Five signers were captured by the British… declared as traitors, and… tortured before they died. Twelve had their homes burned… Two lost sons serving in the Revolutionary Army… Two had sons captured. Nine of the 56 [READ MORE...]
June 2022
Thank You Rotary Club of Fort Myers – Sunrise
Earl Quenzel2024-05-23T17:19:30-04:00Thank You Rotary Club of Fort Myers – Sunrise. Thanks for entrusting me with the role of Club President during the Changing of the Guard Dinner on Saturday night. Building on 2022-2023 Rotary International President Jennifer Jones' presidential theme Imagine Rotary, which challenges members to imagine the possibilities of a change they can make [READ MORE...]
May 2022
National Candied Orange Peel Day
Earl Quenzel2022-02-02T10:56:27-05:00It's National Candied Orange Peel Day! We use orange elements in a lot of our work. Orange you curious about what an orange has to do with our marketing agency? 🤔🍊💡 Click here to find out!
April 2022
Happy Easter 2022
Earl Quenzel2023-02-15T11:55:45-05:00Wishing a Blessed & Memorable Easter to Our Customers! May You Celebrate this Day with Your Loved Ones over Feasts & Laughter. Quenzel Marketing Agency
February 2022
Top 5 Marketing Tactics for 2022 – Marketing Outlook Survey.
Earl Quenzel2024-05-23T17:19:56-04:00The most significant shift in Marketing Tactics focused on Fresh Website Content, eMail Marketing to Customers, and Pay-Per-Click Marketing. 74.2% of respondents rated Fresh Website Content as a Very Important/Important Marketing Tactic for 2022, versus 63% in 2021. Search Engine Optimization and eMail Marketing to Prospects remained Important Marketing Tactics with: 72.3% rated Search Engine Optimization as [READ MORE...]
2022 Top 4 Marketing Strategies – Marketing Outlook Survey.
Earl Quenzel2024-05-23T17:20:33-04:00Marketing Strategies rated as Very Important for 2022 saw the most significant changes. 88% rate delivering a Unique Customer Experience as Very Important for 2022, versus just 77.9% in 2021. 80% rate Generating Positive Customer Reviews as Very Important for 2022, down from 87.7% in 2021. The core Marketing Strategies of Raising Awareness and Improving Perceptions [READ MORE...]
2022 Super Bowl 56 TV Commercials | What Worked & What Didn’t.
Earl Quenzel2024-03-22T14:04:42-04:00Earl Quenzel returned to the ABC-7 studio on Monday morning to share his insights on the most and least effective Super Bowl 56 TV commercials.
Top 5 Marketing Metrics for 2022 – Marketing Outlook Survey.
Earl Quenzel2024-05-23T17:20:49-04:0065.5% rate Customer Intent to Recommend as Very Important in 2022, versus 63.5% in 2021. 62% of respondents rate Customer Satisfaction Scores as Very Important in 2022, versus 59.4 in 2021. Notably... 58.6% rate Customer Lifetime Value as Very Important in 2022 versus just 50% in 2021. 55.1% of respondents rate Customer Intent to Re-Purchase as Very Important in 2022 versus only 48.6% in [READ MORE...]
2022 Top 5 Business Objectives – Marketing Outlook Survey Results
Earl Quenzel2024-05-23T17:21:00-04:0062% report Increasing Repeat Customers as Very Important in 2022, versus 60.5% in 2021. 55.2% report Growing Customer Lifetime Value as Very Important in 2022, the same level as in 2021. 48.2% report Increasing Average Revenue Per Sale as Very Important in 2022, versus 43.4% in 2021. 44.8% report Increasing Number of New Customers as Very Important in 2022 versus 68.4% [READ MORE...]
2022 Super Bowl LVI TV Advertising Pre-Game Interview
Earl Quenzel2024-02-11T12:54:36-05:00100 million people will tune into the Super Bowl this Sunday. For 24% of those tuning in, the main reason is to watch the Super Bowl ads. Earl Quenzel stopped by the ABC-7 More in the Morning studio on Friday morning to talk about this year's Super Bowl advertising and preview [READ MORE...]
2022 Expected Marketing Spending – Marketing Outlook Survey.
Earl Quenzel2024-05-23T17:21:12-04:0033% of respondents expect a Marketing Spending Increase in 2022, versus 43% in 2021. 60% of respondents expect to see their firm’s Marketing Spending Remains the Same in 2022, versus 43% in 2021. 7% of respondents expect to see their firm’s Marketing Spending Decrease in 2022, versus 14% in 2021. To receive a complete [READ MORE...]
2022 Expected Competitive Activity – Marketing Outlook Survey
Earl Quenzel2024-05-23T17:21:24-04:0050% of respondents expect their Competitors to Launch New Marketing Campaigns in 2022, versus 57.6% in 2021. 43.3% of respondents expect their Competitors to Offer New Services in 2022, versus 44.8% in 2021. 40% of respondents expect their New Competitors to Enter their Market in 2022, versus just 33.3% in 2021. To receive [READ MORE...]
2022 Expected Headcount Growth – Marketing Outlook Survey Results
Earl Quenzel2024-05-23T17:26:33-04:0043% of respondents expect their firm’s Headcount to Increase in 2022, versus 40% in 2021. To receive a complete copy of the results to Quenzel Marketing Agency's 2022 Business Outlook Survey, just click here: Quenzel Marketing Agency - 2022 Business Outlook Survey Results.
2022 Expected Revenue Growth – Marketing Outlook Survey Results
Earl Quenzel2024-05-23T17:28:41-04:0069% of respondents expect their firm’s Revenue to Grow in 2022, versus 61% in 2021. To receive a complete copy of the results to Quenzel Marketing Agency's 2022 Business Outlook Survey, just click here: Quenzel Marketing Agency - 2022 Business Outlook Survey Results.
2022 Expected Business Sector Growth – Marketing Outlook Survey
Earl Quenzel2024-05-23T17:26:19-04:0079% of respondents report being Optimistic or Very Optimistic about their Industry Sector's/Business Segment's Economic Growth in 2022, compared to just 73% in 2021. To receive a complete copy of the results to Quenzel Marketing Agency's 2022 Business Outlook Survey, just click here: Quenzel Marketing Agency - 2022 Business Outlook Survey Results.
2022 Expected Economic Growth – Marketing Outlook Survey Results
Earl Quenzel2024-05-23T17:26:06-04:0067% of respondents report being Optimistic or Very Optimistic about the 2022 Economy, compared to 64% in 2021. To receive a complete copy of the results to Quenzel Marketing Agency's 2022 Business Outlook Survey, just click here: Quenzel Marketing Agency - 2022 Business Outlook Survey Results.
December 2021
Happy New Year 2022
Earl Quenzel2022-12-05T18:49:00-05:00Cheers to Shared Victories in the Upcoming Year! Bigger Goals. Stronger Relationships. Better Experiences. Our office will be closed Friday, December 31st, for the New Year. We will return assisting Our Clients get More Customers on Monday, January 3rd. Quenzel Marketing Agency
Merry Christmas 2021
Earl Quenzel2024-03-11T14:48:27-04:00We Hope You Have a Wonderful and Relaxing Holiday Season. Merry Christmas!
November 2021
Happy Thanksgiving 2021
Earl Quenzel2024-07-03T15:15:07-04:00During this season of Thanks and Giving, we wish you the best. Happy Thanksgiving. In observance of the Thanksgiving Holiday, our offices will be closed on Thursday, November 25th and Friday, November 26th. We return on Monday, November 29th to continue helping... Our Clients Get More Customers. Quenzel Marketing Agency [READ MORE...]
September 2021
August 2021
Fort Myers Sunrise Rotary’s Featured Speaker August 4th: Matt Caldwell
Earl Quenzel2021-08-04T14:06:12-04:00Fort Myers Sunrise Rotary’s Featured Speaker Today: Matt Caldwell from The Lee County Property Appraiser’s Office Matt Caldwell, the new Lee County Property Appraiser, delivered a fantastic speech this morning to the members and guests of Sunrise Rotary Fort Myers. Matt has tremendous real estate and government experience to continue the LCPA [READ MORE...]
June 2021
National Earl Day
Earl Quenzel2024-07-03T11:02:09-04:00June 9th is National Earl Day, honoring legends named Earl with a genuine capacity for achievement. All of us at Quenzel Marketing Agency are thankful to have our ‘Earl.’ He certainly can’t be domesticated. His humor makes us laugh. He pushes us to do our best. And he brings brilliant new ideas to [READ MORE...]
May 2021
2021 Memorial Day – Remembering our Heroes
Earl Quenzel2024-07-03T16:19:59-04:00From the American Revolution to the present, 1,350,000+ American men and women gave all in active military service. As the 80th anniversary of America's entry into WW II approaches; our team created this Memorial Day 2021 video to praise the 400,000+ American men and women who died in active military service during World War [READ MORE...]
OneDigital-Sunrise Rotary Fort Myers Pro-Am Raises $100,000+ for Education
Earl Quenzel2022-12-05T18:49:21-05:00Client News: We are pleased to announce the 2021 OneDigital-Sunrise Rotary Fort Myers Pro-Am Drive for Education Golf Tournament raised $100,000+ setting a new fund-raising record. The sixth annual, OneDigital-Sunrise Rotary Fort Myers Pro-Am Drive for Education Golf Tournament took place on May 7 at The Forest Country Club, one of the leading private courses in [READ MORE...]
Happy Mother’s Day – 2021
Earl Quenzel2024-06-25T16:57:47-04:00Colleen, Earl & all the Associates at Quenzel & Associates Marketing Agency Wish All Our Inspiring "Super-Mom's" a Day Full of Beautiful Happenings!
April 2021
Lee Elder Makes History at the Masters… Again.
Earl Quenzel2024-07-03T13:28:59-04:00Forty-Six years ago, Lee Elder broke the color barrier when he played in the 1975 Masters at Augusta National. Yesterday, Lee served as an Honorary Starter for the 2021 Masters Tournament. In honor of the trail he blazed in golf and the inspiration he provided to future generations of golfers, I share this [READ MORE...]
Happy Easter 2021
Earl Quenzel2023-10-24T15:12:49-04:00Colleen, Earl & all the Associates at Quenzel & Associates Marketing Agency Wish You & Your Family an EGGcellent Easter Holiday! In observance of the Easter Holiday, our offices will be closed on Friday, April 2nd. We return on Monday, April 5th to continue helping... Our Clients Get More Customers. Quenzel [READ MORE...]
Important SEO Factors for Google Local Rankings
Earl Quenzel2024-07-03T15:10:16-04:00How to Drive More Website Visitors and Generate More New Business Leads Using SEO Business owners, managers, and marketers that expect their website to generate new leads from prospective customers often ask us how to improve their Google rankings in local search results. While many factors influence how Google ranks your website for [READ MORE...]
March 2021
Happy St. Patrick’s Day – 2021
Earl Quenzel2024-06-25T18:10:42-04:00Happy St. Patrick's Day! People around the world celebrate the memory of St. Patrick, credited with bringing Christianity to Ireland in the fifth century on the anniversary of his death, March 17, 461. Legend has it that St. Patrick explained the Holy Trinity (Father, Son, and Holy Ghost) using the three [READ MORE...]
2021 Marketing Tactics Outlook
Earl Quenzel2024-05-23T17:26:45-04:002021 Business Objective Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers [READ MORE...]
2021 Marketing Strategies Outlook
Earl Quenzel2024-05-23T17:27:59-04:002021 Marketing Strategies Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are [READ MORE...]
2021 Marketing Metrics Outlook
Earl Quenzel2024-05-23T17:27:59-04:002021 Marketing Metrics Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers [READ MORE...]
2021 Business Objective Outlook
Earl Quenzel2024-07-03T16:26:53-04:002021 Business Objective Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are [READ MORE...]
2021 Marketing Investment Outlook
Earl Quenzel2024-07-03T16:21:04-04:002021 Marketing Investment Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are [READ MORE...]
February 2021
2021 Competitive Activities Outlook
Earl Quenzel2024-07-03T16:25:23-04:002021 Competitive Activities Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are [READ MORE...]
2021 Business and Marketing Outlook – Hiring Plans
Earl Quenzel2024-07-03T16:27:59-04:002021 Business & Marketing Outlook - Hiring Plans Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, [READ MORE...]
2021 Revenue Growth Outlook
Earl Quenzel2024-07-18T15:58:45-04:002021 Revenue Growth Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are [READ MORE...]
2021 Industry Sector Outlook
Earl Quenzel2024-07-03T16:24:18-04:002021 Industry Sector Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are [READ MORE...]
2021 Economic Outlook
Earl Quenzel2024-06-25T19:11:14-04:002021 Economic Outlook Since the beginning of the year, the business and marketing environment for 2021 has undergone rapid change. With the Corona Virus vaccinations underway, the stock market reaching record highs, the new majority in Congress, and the Inauguration of President Biden; a lot of business owners, managers and marketers are looking [READ MORE...]
December 2020
Happy New Year 2021
Earl Quenzel2023-10-24T15:13:36-04:00Cheers to More Shared Successes in the New Year! Happy New Year! In observance of the New Year Holiday, our offices will be closed on Friday, January 1st. We return on Monday, January 4th to continue helping... Our Clients Get More Customers. Quenzel Marketing Agency
Merry Christmas 2020
Earl Quenzel2023-10-24T15:14:17-04:00We Hope You Have a Safe and Relaxing Holiday Season. Merry Christmas! In observance of the Christmas Holiday, our offices will be closed on Thursday, December 24th and Friday, December 25th. We return on Monday, December 28th to continue helping... Our Clients Get More Customers. Quenzel Marketing Agency
November 2020
Happy Thanksgiving
Earl Quenzel2024-07-03T15:13:42-04:00During this season of Thanks and Giving, we wish you the best. Happy Thanksgiving. In observance of the Thanksgiving Holiday, our offices will be closed on Thursday, November 25th and Friday, November 26th. We return on Monday, November 30th to continue helping... Our Clients Get More Customers. Quenzel Marketing Agency [READ MORE...]
Thank You Veterans & Service Members
Earl Quenzel2023-10-24T15:14:35-04:00Thank you for your sacrifice, commitment, selflessness, and service to this country. Quenzel Marketing Agency
September 2020
15 Years Helping Our Clients Get More Customers
Earl Quenzel2024-07-03T16:04:35-04:00Our Clients Get More Customers All clients want great advertising and web design. Q&A clients want more. They want strategic thinking, effective marketing execution, and maximum spending efficiency. That’s why for the past 15 years, the Quenzel Marketing Agency Team has focused on delivering the right marketing at the right time to [READ MORE...]
Time to… Add bacteria with Kidzbiotics!
Earl Quenzel2024-06-25T18:46:59-04:00Time to… Add bacteria with Kidzbiotics! With the arousing concerns over students safety as they returned to school, Siani Probiotic Body Care founders, Jacqueline and Maria; two working Moms in the health and medical industries, decided to focus their efforts on bringing a natural topical probiotic solution developed to halt further [READ MORE...]
Q&A Graphic Design, Headlines & Response Rates
Earl Quenzel2024-07-16T12:22:25-04:00Q&A Graphic Design, Headlines & Response Rates To better understand what graphic design and headline practices positively influence the likelihood a marketing communication gets noticed, read, considered and acted upon, our Marketing Campaign Management Team tests and continues testing, under controlled communication test conditions, the observed behavior of people exposed [READ MORE...]
August 2020
Client in the News: Five restaurants on Captiva, one guru.
Earl Quenzel2020-09-08T14:39:43-04:00How Andy Rosse Lane became a dining destination on Captiva. Captiva Island's restaurants share many similarities: Gulf seafood, cocktails, breezy patios. Five of them share an entrepreneurial owner, as well. Gina Birch | Special to The News-Press Published 11:02 a.m. ET Aug. 18,2020 This has been the summer of [READ MORE...]
2020 Holiday Trends
Earl Quenzel2024-03-08T13:34:07-05:008 Critical Things Retailers Should Do This Year to Adopt to Changing Shopping Patterns for the Holidays Every year, people line up in front of stores to get great deals on Black Friday, but will they this year? No. In a June 2020, Google survey, more than a third of U.S. [READ MORE...]
July 2020
DR. Martineau Roofing Contractor Website Design
Earl Quenzel2023-10-23T14:57:33-04:00CONTRACTOR WEBSITE DESIGN DR Martineau Roofing Company is a full-service roofing company that has been serving Southwest Florida for over 30 years. With DR Martineau Roofing, you are always assured quality materials and services at a fair and competitive price. Whether you are in need of a simple roof repair or [READ MORE...]
Company Mascot & Chief Loyalty Expert will be Missed!
Earl Quenzel2020-09-08T14:40:13-04:00After 16 years, 4 months, and 7 days, our Mascot and Chief Loyalty Expert, Jaz Quenzel, passed away. She never missed a day of work, performed her job with the highest level of achievement, and was always happy to meet and greet everyone whom came thru our door. She will be dearly missed. [READ MORE...]
Happy National Ice Cream Day
Earl Quenzel2024-03-06T19:04:29-05:00The best day of the season is here, and as the temperatures rise into alarming numbers, it's clear that July is the perfect time to celebrate National Ice Cream Day and be wolfing down ice cream by the double scoop. In honor of National Ice Cream Day, we [READ MORE...]
What Happened to 56 Signers of the Declaration of Independence?
Earl Quenzel2024-03-08T14:02:26-05:00Have you ever wondered what happened to the 56 men who signed the Declaration of Independence? Five signers were captured by the British… declared as traitors, and… tortured before they died. Twelve had their homes burned… Two lost sons serving in the Revolutionary Army… Two had sons captured. Nine of the 56 [READ MORE...]
June 2020
Florida Coastline Construction Website Design
Earl Quenzel2020-09-08T14:40:42-04:00CONSTRUCTION WEBSITE DESIGN FLORIDA COASTLINE CONSTRUCTION THINKTANK In 2009 Rich Scholl of Florida Coastline Construction teamed up with Pete Wahl of Wahl Consulting and Solutions, to bring you the most comprehensive local construction company ever. With over 40 years combined experience, the local construction company is known for its outstanding service, [READ MORE...]
May 2020
Top Leisure Travel Destinations for 2020 Summer Travel
Earl Quenzel2024-03-22T13:24:50-04:00Destination Marketing Organizations (DMOs), Airlines, and Resort Hotel owners, managers, and marketers looking to drive visitors, airline passengers and hotel guests this summer need to understand what target audiences are most likely to travel. Based on over three decades of personality research and refinement with about 200,000 travelers, here are the six [READ MORE...]
How Will You Celebrate Cinco de Mayo?
Earl Quenzel2024-07-03T16:02:55-04:00Lee County, Florida Restaurants Open Just in Time for Cinco de Mayo. Some of you will be celebrating Cinco de Mayo in a restaurant today, some will be celebrating after their curbside pick-up, while others will be mixing-up margaritas at home while hosting a virtual #CincodeMayo happy hour via Zoom or [READ MORE...]
April 2020
Q&A Client News: Siani Probiotic Body Care
Earl Quenzel2024-07-16T15:54:19-04:00Siani Probiotic Body Care Introduces 3 New Topical Probiotic Sanitizers to Help Fight the Spread of Harmful Pathogens at the Microscopic Level Based on the growing body of evidence linking the spread of the coronavirus by people touching contaminated surfaces with their hands and then touching their faces, [READ MORE...]
January 2020
Super Bowl LIV TV Advertising Preview
Earl Quenzel2024-07-03T09:47:10-04:00Super Bowl LIV TV Advertising | Earl Quenzel Interview
December 2019
Rugged Rvs Website Design
Earl Quenzel2024-01-12T14:35:18-05:00B2B WEBSITE DESIGN Rugged RV is a nationwide RV wholesaler introducing The Next Generation RV to true outdoorsmen. Their signature drop-down hydraulic frames take adventures to a whole new level. Rugged RVs are different from the rest because they combine versatility, durability, comfort, safety, and more. This fast-growing trailer brand [READ MORE...]
November 2019
Happy Thanksgiving 2019
Earl Quenzel2024-07-03T15:18:07-04:00Grandma's Recipe for a Tension-Free Thanksgiving For most, the holidays and family gatherings are a time of joy. But for some, holiday family gatherings can be a source of tension. That crazy uncle, aunt, cousin or in-law that seems to create a scene every year. If that's the case for you [READ MORE...]
October 2019
Test Your Hotel Marketing IQ: Which Offer Had the Highest Response?
Earl Quenzel2024-01-12T14:14:42-05:00Which 'Florida Resident' Offer do you think generated the highest response rate? Click HERE to to see which Florida Resident Offer generated the highest response rate.
September 2019
August 2019
International Dog Day Cupcake Recipe
Earl Quenzel2024-07-03T15:09:02-04:00International Dog Day Cupcake Recipe - Pumpkin Peanut Butter Cupcakes Happy International Dog Day! What better way to celebrate the holiday than with our International Dog Day Cupcake Recipe? There are few things in this world that Jaz, our Marketing Agency's Mascott, loves more than peanut butter - Which is why we [READ MORE...]
WWII Liberation of Paris
Earl Quenzel2023-04-24T15:00:09-04:00Liberation of Paris - August 25, 1994 The Liberation of Paris from Nazi Germany took place on this day 75 years ago. Also known as the Battle for Paris and Belgium, the Liberation of Paris was a battle that took place from August 19, 1944, until the Germans surrendered the French capital [READ MORE...]
July 2019
Happy Independence Day!
Earl Quenzel2024-07-03T15:44:59-04:00Wishing Everyone a Safe and Happy Independence Day!
June 2019
Happy Father’s Day – 2019
Earl Quenzel2024-07-03T15:47:17-04:00Wishing a very Happy Father's Day to all the amazing dads out there!
National Doughnut Day
Earl Quenzel2021-07-20T08:19:35-04:00National Doughnut Day 2019 It's National Doughnut Day! You can make almost anything happen with a disciplined approach to marketing... Like getting Jaz to sit still long enough to take a picture of her with a doughnut on her head! Want to Know Why Our Clients Get More Customers? Click here to [READ MORE...]
D-Day 2019
Earl Quenzel2023-05-31T17:21:34-04:00D-Day 2019 Today we honor the 75th anniversary of D-Day. D-Day is also known as the Normandy landings and codenamed Operation Neptune. It was the Allied invasion of Normandy in Operation Overlord during World War II. It was the most massive seaborne military operation in history and had a significant impact on [READ MORE...]
May 2019
Memorial Day 2019
Earl Quenzel2024-03-08T12:41:05-05:00Memorial Day 2019 To many, Memorial Day means a three-day weekend or a big sale on cars, furniture, and more. While having an extra day off or getting a good deal is always nice, it seems like Memorial Day may have lost its meaning in a sense. Memorial Day is an American [READ MORE...]
Happy Talk Like Yoda Day!
Earl Quenzel2021-07-20T08:15:55-04:00'Do. Or do not. There is no try.' - Yoda Are you a Star Wars fan? We are, and no Yoda quote better reflects the spirit of our commitment to helping our clients get more customers, then Yoda's simple directive to Luke Skywalker; 'Do. Or do not. There is no try.' Talk Like [READ MORE...]
Pack Rat Day
Earl Quenzel2021-07-20T08:14:59-04:00Today may be National Pack Rat Day, but our Creative Director, Earl Quenzel, has declared it Rat Pack Day. After all, he claims to be an honorary member.
Happy Mother’s Day!
Earl Quenzel2021-07-20T08:14:01-04:00Wishing a very Happy Mother's Day to all the amazing moms out there!
Client News: Gulfshore Business Lifetime Achievement Awards 2019
Earl Quenzel2021-07-20T08:13:00-04:00Lifetime Achievement Awards 2019 - Hospitality and Heart Sandy Stilwell Youngquist connects community and charitable efforts. By Melanie Pagan, Gulfshore Business Photography by Brian Tietz Here is the thing about Sandy Stilwell Youngquist: It's impossible to list all of the professional and philanthropic accomplishments she's packed into her life, [READ MORE...]
Honoring VE Day
Earl Quenzel2021-07-20T08:12:02-04:00Today is VE Day. With the sincerest respect and admiration, we thanks to the men and women who made this day of Victory in Europe possible.
National Teachers’ Day
Earl Quenzel2024-06-18T11:44:35-04:00In honor of National Teachers' Day, we would like to shout out to De LaSalle Academy, and the amazing work their teachers do to make a difference in the lives of their students every day. 👩🏫🍎
Airline Marketing – Continental Airlines Peanut Fares
Earl Quenzel2024-03-11T17:34:18-04:00With just 1 day left to the Eastern Air Lines, Continental Airlines, Continental Eastern Sales, and SystemOne Sales Team Reunion; I saved the “nuttiest” (worst) for last! Check out this video of the Airline Marketing Campaign in support of the Continental Airlines Peanut Fares. (Just nuts…) The Eastern Air Lines, Continental Airlines, Continental [READ MORE...]
Airline Marketing – Continental & Alitalia Alliance
Earl Quenzel2024-06-18T11:41:23-04:00With just 2 more days to the Eastern Air Lines, Continental Airlines, Continental Eastern Sales, and SystemOne Sales Team Reunion; I thought I would share this video of the Airline Marketing Campaign in support of the Continental Airlines & Alitalia Airline Marketing Alliance.This video was launched at one of the Continental Eastern Sales Team meetings [READ MORE...]
Airline Marketing – Continental Airlines & Air Canada Alliance
Earl Quenzel2024-06-18T11:42:55-04:00With just 3 more days to the Eastern Air Lines, Continental Airlines, Continental Eastern Sales, and SystemOne Sales Team Reunion; I thought I would share this video of the Airline Marketing Campaign in support of the Continental Airlines & Air Canada Alliance.This video was launched at one of the Continental Eastern Sales Team [READ MORE...]
April 2019
Continental Airlines | Airline Marketing Campaign: 1990’s AirWars
Earl Quenzel2024-06-18T11:45:54-04:00With just 4 more days to the Eastern Air Lines, Continental Airlines, Continental Eastern Sales, and SystemOne Sales Team Reunion; I thought I would share this video of the 1990’s AirWars Airline Marketing Campaign launched at one of the Continental Eastern Sales meetings to promote the airline marketing programs for business travelers, vacation [READ MORE...]
Continental Airlines | Taking Care of Business Marketing Campaign
Earl Quenzel2024-06-18T11:46:21-04:00With just 5 more days to the Eastern Air Lines, Continental Airlines, Continental Eastern Sales, and SystemOne Sales Reunion; I thought I would share this video of the Taking Care of Business Airline Marketing Campaign launched at one of the Continental Eastern Sales meetings to address business travelers' critical needs and promote business [READ MORE...]
March 2019
Client Appreciation Day Celebration – 2019
Earl Quenzel2024-03-08T18:11:42-05:00In honor of Client Appreciation Day 2019, we want to say Thanks! We're so happy to work with such great clients, it just makes us want to dance!
February 2019
TV Advertising Super Bowl 53
Earl Quenzel2024-02-11T14:07:32-05:00TV Advertising Agency | Super Bowl 53
Creative Direction – Rules to Know
Earl Quenzel2020-09-08T13:20:43-04:00In 1983, as a new Account Executive in the New York office of Ogilvy & Mather Direct I joined a small group of other young executives in the Ogilvy & Mather Account Training Program. “When the client moans and sighs, make his logo twice the size. If he should prove refractory, show a [READ MORE...]
December 2018
Merry Christmas 2018
Earl Quenzel2023-02-15T11:52:31-05:00From our family to yours, we wish you a Very Merry Christmas!🎄 ☃️ 🎁
George H. W. Bush: Presidents Club Thank You
Earl Quenzel2024-03-21T15:02:09-04:00Today's news coverage of the rare reunion of the remaining members of the presidents club, reminded me of a Thank You letter that former President George H.W. Bush sent me shortly after his term of office as the 41st President of the United States ended on January 20, 1993. At the time, I was a [READ MORE...]
September 2018
Happy Labor Day
Earl Quenzel2021-07-20T08:00:54-04:00Happy Labor Day... Because even Jaz, our customer 'Loyalty' expert, needs a day off every once in a while. Wishing everyone a safe and happy Labor Day!
August 2018
Rest in Peace, John.
Earl Quenzel2021-07-20T08:02:36-04:00It was an honor to know you. Your commitment to stand firmly by personal principles over the expediency of the current politics of a situation, your understanding that a difference of opinion was no cause for withdrawing from a friendship and your honest self-reflection, self-criticism and self-correction serve as a valuable reminder [READ MORE...]
Marketing Humor
Earl Quenzel2021-07-20T08:04:04-04:00August 16th is 'Tell a Joke' Day. A joke is short, humorous tale or story in which the funniness culminates in the final sentence, called the punchline. In fact, the main condition of being a joke is that the tension should reach it’s highest level at the very end. Does our joke [READ MORE...]
If
Earl Quenzel2021-07-20T08:08:17-04:00If you can keep your head when all about you Are losing theirs and blaming it on you, If you can trust yourself when all men doubt you, But make allowance for their doubting too. If you can wait and not be tired by waiting, Or being lied about, don't deal in [READ MORE...]
Management Humor
Earl Quenzel2024-07-03T13:27:16-04:00No matter how much you push the envelope, it'll still be stationery.
July 2018
Airline Humor
Earl Quenzel2024-07-03T16:13:10-04:00A vulture boards an airplane, carrying two dead raccoons. The stewardess looks at him and says, 'I'm sorry, sir, only one carrion allowed per passenger.
The Orange Story
Earl Quenzel2023-06-12T10:56:57-04:00Quenzel Marketing Agency uses an Orange icon as a graphic design element with our logo, in presentations and on our website. People are often curious about the Orange icon. What it means, or... Why we use it. So, what does an Orange have to do with a full-service, integrated marketing agency? Please read on: The color Orange is Bright, Vibrant & [READ MORE...]
June 2018
Word-of-Mouth Marketing
Earl Quenzel2023-09-18T15:13:51-04:00Word of Mouth Marketing When our marketing agency meets with a potential client, we often ask about the importance of word of mouth advertising to their business. Not surprisingly, most business owners, managers & marketers consider positive word-of-mouth advertising critical to their business. Surprisingly, however, we often get complete silence when we follow-up [READ MORE...]
2019 Best of Business Awards
Earl Quenzel2024-07-03T16:30:27-04:002019 Best Advertising Agency & 2019 Best Website Design Firm Quenzel Marketing Agency Won Gulfshore Business Magazine's 2019 Best of Business Awards for Best Advertising Agency & Best Website Design Firm for the second time, repeating the agency's 2017 Best of Business Awards. On winning the awards a second time for both Best [READ MORE...]
Oscar Wilde & Branding
Earl Quenzel2024-07-18T15:52:44-04:00One of my favorite literary taunts... Oscar Wilde's observation reminded me of a brand I recently experienced. Oscar Wilde's taunt provides a lesson for brands operating in today's customer experience-driven world. So, to borrow a phrase: "Some brands bring happiness wherever you encounter them; other whenever you stop using them." - Earl [READ MORE...]
May 2018
Meet Colleen Quenzel: Founder & CEO
Earl Quenzel2024-07-03T15:55:49-04:00Colleen Quenzel, the agency’s Founder, President & CEO, leads all Account Management services. In this role, she manages all client relationships to ensure 100% client satisfaction. She also manages the Q&A client account teams responsible for delivering each client’s MarCom (marketing communications), Digital Marketing & Website Marketing programs. Colleen first displayed her [READ MORE...]
Knight Humor
Earl Quenzel2024-07-03T13:31:38-04:00The fattest knight at King Arthur's round table was Sir Cumference. He acquired his size from too much Pi.
April 2018
About Earl Quenzel
Earl Quenzel2024-05-09T11:35:48-04:00Earl joined his wife Colleen at Quenzel & Associates, Inc. in September 2005 to lead marketing strategy, creative and marketing campaign ROI performance tracking for the agency's growing list of clients. In this role, Earl leads the agency's marketing teams that serve its clients new customer acquisition marketing campaigns, customer optimization marketing [READ MORE...]
March 2018
The Birth of Digital Marketing
Earl Quenzel2024-07-03T16:07:32-04:00Digital Marketing got its start on January 11th 1838, when Samuel Morse and Alfred Vail demonstrated the first electric telegraph together. What's Your Name Look Like in Morse Code? Can You Decode This Message? For the answer to the message above, simply Click Here
Throwback Thursday: Winter Olympic Memory
Earl Quenzel2024-07-03T09:44:25-04:00Throwback Thursday: Winter Olympic Memory Park City, Utah - Home of the XIX Olympic Winter Games in 2002. This photo of Earl Quenzel, getting ready for his first Luge run under the direction of three-time Olympian Duncan Kennedy, was taken at the top of the Men’s Luge Track in Park City, Utah. The Men’s [READ MORE...]
February 2018
Q&A Client News: Sandy Stilwell Youngquist
Earl Quenzel2024-07-03T09:48:34-04:00News-Press | Person of the Year Nominee Each year, The News-Press Media Group hosts a celebration in honor of people and the organizations who have made a significant impact in Southwest Florida in the past year. This year, we are happy to announce that our client, Sandy Stillwell Youngquist has been nominated as a [READ MORE...]
Q&A Client News: Capt. Daniel Andrews
Earl Quenzel2024-07-03T09:51:11-04:00News-Press | Young Professional of the Year Nominee Each year, The News-Press Media Group hosts a celebration in honor of people and the organizations who have made a significant impact in Southwest Florida in the past year. This year, Quenzel Marketing Agency is happy to announce that our client, Capt. Daniel Andrews, has [READ MORE...]
August 2017
Best Advertising Agency & Website Design Firm
Earl Quenzel2024-07-03T16:09:23-04:00Quenzel Marketing Agency Wins Best Advertising Agency & Best Web Design Firm. Quenzel Marketing Agency Wins Best Advertising Agency & Best Web Design Firm at Gulfshore Business Magazine's 2017 Best of Business Awards event. On winning the awards for both Best Advertising Agency and Best Website Design Firm, Colleen Quenzel the Founder [READ MORE...]
July 2017
Q&A Client News: Chipping & Pitching Tips from the Golf Doctor
Earl Quenzel2024-07-03T09:53:38-04:00For more tips from Mike Calbot The Golf Doctor visit his website: http://www.golfdoctorusa.com
February 2017
2017 Super Bowl TV Advertising Preview
Earl Quenzel2024-07-18T16:27:47-04:002017 Super Bowl TV Advertising Preview On Friday, February 3rd, Quenzel & Associates provided unique insights and expert analysis on this year's upcoming Super Bowl commercials and advertisers to viewers of Southwest Florida's News Leader, Wink News. During what has become an annual tradition, Earl Quenzel with Quenzel & Associates shared the Who, What, When, Where, Why & [READ MORE...]
December 2016
October 2016
Q&A Halloween Pumpkin Carving – 2016
Earl Quenzel2024-07-03T15:51:48-04:00Skin & Bones Pumpkin Burger
September 2016
Q&A Client News: Bailey’s General Store
Earl Quenzel2024-07-03T15:58:19-04:00Lee County, Florida’s largest annual business event, is the Industry Appreciation Awards. Presented by The Horizon Council, Horizon Foundation and Lee County Economic Development office, the awards honor local businesses that make a significant contribution to the economy. This year, Bailey’s General Store earned The LocalLEE Grown Business Award. The award recognizes a [READ MORE...]
Q&A Client News: Synapse Group
Earl Quenzel2024-07-03T15:57:06-04:00Synapse Group, Inc to Integrate Bizrate Insights into Expanded Digital Marketing Portfolio Time Inc's acquisition of voice of the consumer data company Bizrate Insights "marks another step in Time Inc.’s transformation into a data-driven organization while broadening the suite of integrated marketing services they can offer advertisers." Synapse CEO Sebastien Bilodeau commented: “Bizrate Insights allows [READ MORE...]