Customer Acquisition Agency Services
Customer Acquisition Agency Services: The Customer Acquisition Agency Team at Quenzel & Associates provides the full range of Strategic, Creative, Production and Customer Acquisition R.O.I. Tracking & Reporting services. Our integrated Customer Acquisition Agency team puts a strategic focus on optimizing your marketing investment through a disciplined, investment management methodology. We focus all marketing offers on driving specific customer behaviors, we tie all customer acquisition marketing investments and customer acquisition marketing efforts to achieving key business metrics. We quantifying the ROI of each customer acquisition marketing effort on actual consumer behavior change.
Utilizing an integrated problem-solving approach that combines voice of the customer research & detailed analysis on the performance of previous marketing, advertising & sales efforts; Quenzel Marketing Agency provides a written, fresh-eyes business, brand & marketing review along with an integrated quick-start marketing solution to grow your business. Using a combination of branding, advertising, sales, website design & digital marketing, Quenzel Marketing Agency develops, deploys & tracks integrated new customer acquisition, current customer optimization & best customer retention marketing campaigns that will help your business… Get More Customers.
Which Means: Our clients get more customers.
Building an Effective & Efficient Customer Acquisition Machine
Intense competition keen on growth through ‘share-shift’ & savvy customers demanding more and more, makes the acquisition of new customers more complex than ever. This change is causing many companies to significantly rethink & restructure their new customer acquisition marketing efforts. Our customer acquisition agency team’s unique, full-service, integrated approach ensures a modern, data-driven customer acquisition strategy, a creative message & graphic design that turns your customer acquisition strategy into action-producing behavior that effectively delivers the business results you want and a customer acquisition R.O.I. tracking and reporting process that ensures the maximum efficiency of all customer acquisition spending.
Clear & Compelling Brand Value Proposition. Providing the right set of customers a real value they understand, believe in & value enough to consistently prefer & choose when confronted with alternative choices.
Crisp, Integrated Marketing Execution, Tracking & Reporting. Value-added marketing programs. A bias towards testing & learning. Clear success metrics, ongoing performance tracking & monthly reporting/reviews.
Competitively Advantaged Customer Experience. Delivered by people trusted & empowered to make the right decisions & take care of the customer.
Q&A Customer Acquisition Agency | 7-Step Process
#1. Define Your Core Target Prospects by Understanding Your Best Customers.To successfully target new customers, you need to learn more about your best current customers as well as past customers. This requires several types of analysis on your customers database including customer segmentation, RFM analysis (recency, frequency and monetary), demographic and psychographics analysis. In addition, our unique Voice of the Customer research helps many clients achieve new levels of customer understanding & customer behaviour insight.
#2. Understand the Competitive Implications from Your Customer’s Point of View. In addition to understanding competitive offerings, threats & advantages we also identify what actions we should take as a result. For example, we can help answer such questions as: What tactics will create advantage for your business? What should we leverage? What do we need to create to meet customer’s needs?
#3. Develop Specific, Measurable Objectives. Next, we work with you to establish objectives for each program for overcoming the key barriers to achieving your business objectives.
#4. Allocate Your Marketing Investments. Working with you, we identify the right allocation of investments among sub segments, programs and projected returns on alternative investment strategies.
#5. Define the Implementation Plans. The most effective way to proceed is to look at the organization’s needs on a monthly basis. The reason is that it’s much easier to reach and exceed goals in a smaller, more targeted program then one that is too broad. At this stage, we also identity, develop and install the necessary tools and resources to execute and measure the integrated marketing programs & marketing strategies.
#6. Implement the Plans/Go-to-Market. Finally, we implement the agreed upon plans while monitoring customer and market responsiveness… ensuring a quality customer experience.
#7. Measure Results Daily, Review Results Weekly & Report Results Monthly. Identify results of the marketing investment strategy, share ideas & actions to improve & implement continuous process improvement. In post-analysis you will be able to see which creative, lists/media proved to be the most successful and then continually tweak which names and which outlet you use to target future prospects so that you are always getting the best possible return on investment.
About Our Customer Acquisition Agency
Who We Help: Our customer acquisition agency team helps business owners, managers and marketers in 12 key market segments… Business B2B, Product, Real Estate, Healthcare, Restaurant, Retail, Hotel, Destination, Travel, Construction, Contractors & Marine… Get More Customers.
What We Do: Our customer acquisition agency team designs, develops, deploys & tracks integrated advertising campaigns to help our clients acquire new customers, optimize revenue from current customers and retain high-value/volume customers, so… Our Clients Get More Customers.
When You’ll See Results: Within 4 to 6 weeks our customer acquisition agency team conducts a Q&A Fresh-Eyes Advertising Review, details a Quick-Start Advertising Action Plan, produces your advertising creative, installs the advertising R.O.I. tracking tools & launches your new advertising campaign. That’s one reason… Our Clients Get More Customers.
Where We Serve Clients: Our customer acquisition agency team helps local businesses in Cape Coral, Fort Myers, Sanibel & Naples… regional clients in Miami, Orlando, Tampa & Jacksonville… and national brands in NYC, Houston & Los Angeles… Get More Customers.
Why Our Clients Get More Customers: Our customer acquisition agency team’s Continuous Performance Improvement process: Good, Better, Best… Never Let it Rest… Until Your Good Gets Better… and Your Better Becomes the Best. That’s why… Our Clients Get More Customers.
How We Measure Success: Q&A Marketing Metrics, our customer acquisition agency’s proprietary results tracking & analysis methodology, provides clients a unique, powerful, Big-Data process for making better creative, media & spending decisions, so… Our Clients Get More Customers.