2022 Top 4 Marketing Strategies – Marketing Outlook Survey.

Marketing Strategies rated as Very Important for 2022 saw the most significant changes.

– 88% rate delivering a Unique Customer Experience as Very Important for 2022, versus just 77.9% in 2021.

– 80% rate Generating Positive Customer Reviews as Very Important for 2022, down from 87.7% in 2021.

– The core Marketing Strategies of Raising Awareness and Improving Perceptions saw a significant increase in importance this year: 68.% rated Increase Awareness and Improve Perceptions of Products and Services as Very Important, versus 58.8%for Awareness and 44.1%for Improving Perceptions in 2021.