New Travel Web Design by Quenzel & Associates for Travel Destination & Travel Marketing client Best Trip Choices.

The principals involved in this travel website are Dr. Stanley C. Plog and Bahir Browsh.  In 2004, Stan received the Alfred E. Koehl Lifetime Achievement Award for travel marketing from HSMAI (Hotel Sales & Marketing Association International). Bahir was one of the four senior executives that started the cable network… Travel Channel in 1988.After 6-months of re-building, we re-launched the Best Trip Choices.com website for them with a new, more attractive design, added features and easier navigation.The new & improved site offers travelers five totally unique features not found on any other website:

• Travel Personality Quiz. Based on three decades of traveler research by Dr. Plog, the scientifically validated survey groups people into one of six travel psycho-graphic profiles. Dr Plog’s method for classifying travelers is featured in his book Leisure Travel – A Marketing Handbook. His break-through work is taught in hundreds of college tourism courses and has been covered in a variety of professional journals, including the Cornell School of Hospitality Quarterly.

• 600+ Destinations Ranked by Overall Appeal. Based on over 60,000 fresh evaluations from actual travelers, the site ranks over 600 destinations on Appeal (defined as travelers’ evaluation of the destination as ‘a great place to visit.’) matches a person’s travel personality with the Top 30 Destinations rated highest for people like them.

• 600+ Destinations Ranked by Value for the Money. Based on over 60,000 actual traveler evaluations, we rank over 600 destinations on value for the money (defined as the experience you had at the destination was worth what you paid, not that it’s the cheapest place to visit).

• 600+ Destinations Ranked by Combined Appeal & Value for the Money. Based on over 60,000 actual traveler evaluations, we rank over 600 destinations on their combined score for Appeal & Value. On the website you can play with the ranking system by using the up and down arrows for either the Appeal or Value dimensions, or the combined scores.

• Top 30 Destinations by Travel Personality. Based on the results from over 60,000 actual traveler evaluations, the site matches the 30 Best Destinations (15 Best U.S. Destinations and 15 Best International Destinations) for each the six different travel personality types. In addition, we included the overall star ratings for each of the 30 Best Destinations by Travel Personality.

This various rankings produce some surprising and interesting results.  And now it’s possible for travelers to select places on the basis of it’s a great place to visit and it also offers good value for the money.

New Web Design by Quenzel & Associates for Sanibel Island client Island Vacations of Sanibel & Captiva.

Tropical Island Vacations… Local Style.Fran Peters launched Island Vacations of Sanibel & Captiva in 1998 with just 1 condo rental property. Fast forward 10 years, Island Vacations now has a very healthy inventory of over 70 high-quality, beachfront, near beach and bayside condominiums and homes rental properties.Owner, Fran Peters grew up in the area and remembers when the only way to get to Sanibel was via ferry. She is member of many local organizations including the Sanibel-Captiva Chamber of Commerce, Fort Myers Beach Lions Club, Delta Theta Tau, and many more.Fran is very selective as to what homes and condo units Island Vacations of Sanibel & Captiva will take into their rental inventory. “We do not take dated properties or any not up to our high standards. Our customers truly appreciate that. The Vacation Pros at Island Vacations of Sanibel & Captiva will make your Sanibel or Captiva Island vacation so incredibly special, you will never forget it. With nearly a 100% customer satisfaction rate, the Island Vacations of Sanibel & Captiva staff is dedicated to exceed your expectations.Tropical Island Vacations… Local Style.

New Web Design by Quenzel & Associates for New York based JetBlue Airlines’ Customer Loyalty Program – TrueBlue.

Rewards Partners’ Miles for Magazines program is a Quenzel & Associates venture.JetBlue launched Rewards Partners’ Miles for Magazines program to support the launch of their new TrueBlue loyalty program.”We’re offering JetBlue customers the opportunity to use their old TrueBlue points to get great magazines, including The Economist, Martha Stewart, Us Weekly and Travel + Leisure, said Dave Canty, Executive Director of the program. “There’s no catch – TrueBlue members don’t get charged anything,” he added.TrueBlue members do get the benefit of using their old TrueBlue points for something valuable instead of losing them because they don’t have enough points to redeem for a Free Ticket.